Auditorium Shores on July 4, 2007 in Austin, Texas. Destination marketers are now looking beyond selling tourism to tourism management. jdeeringdavis / Flickr
Skift Take: This week in tourism, some destination marketers are broadening their roles and becoming destination managers, more invested in the local economy and issues like overtourism. Speaking of growth, the number of Chinese tourists traveling without a group are increasing in number.